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Cloop turns web traffic
into pipeline.

The AI sales rep that identifies the company, qualifies the lead, and books the meeting in under 3 seconds — automatically, 24/7.

Identify the company
yourcompany.com
Cloop Admin
👤 Visitor on your website
Cloop
AI sales rep
Online
Ask anything...
Trusted by B2B teams across the Nordics
The problem

97–99% of your visitors
leave without a trace.

You're paying for the traffic. But your website can't qualify, book, or follow up — so visitors with real buying intent disappear.

01

Traffic without leads

Your SEO works. But visitors hit the page, don't find what they need, and leave. No form submitted. No trace.

02

Buying intent, ignored

A visitor reading your pricing page is a buying signal. Today, it's a line in your analytics — not a task on anyone's list.

03

Slow manual qualification

When a form finally comes in, SDRs spend 40 minutes qualifying. By then, the prospect has already talked to three competitors.

Revenue calculator

See what 1% more conversion is worth.

Your current traffic, a realistic lift. The number below updates as you drag.

New annual revenue
€72,000
from just a 1% conversion lift
Extra leads / year 3,000 × 1% × 12 mo 360
Deals won 360 × 20% close 72
× contract value €10,000
BOOK A DEMO
How it works

Four things,
three seconds.

Cloop runs a full sales motion on every visitor — in parallel, automatically. Click a tab to see each step, or read the full end-to-end overview.

Know who is on your site.

Cloop identifies the visitor's company, industry, and size from IP and behavioural signals — and matches it against your ICP to pick the right sales playbook, tone, and questions.

Company-level IP identificationEnriches domain, industry, size, and tech stack from first page view.
ICP segment matchingRoutes each visitor to the right sales playbook automatically.
GDPR-compliant, EU-hostedData processed and stored in Finland. No shadow tracking.
<3s
from page load
to identified visitor
Learn more about identification →
Live visitor session
CompanyAcme Industries
IndustrySaaS
Employees120
Tech stackHubSpot, Slack
ICP matchTier 1 fit
Current page/pricing
Session depth4 pages
Intent signalHigh

Run a real sales conversation, not a chatbot script.

Cloop operates in five distinct modes — welcome, expert, sales, closing, and follow-up — and switches between them based on where the conversation goes.

Five sales modesEach with its own tone, objective, and escalation path.
Objection handlingTrained on your actual pricing, competitors, and positioning.
Intent scoring in real timeEvery conversation produces a lead score from 0–100.
5
conversation modes
running in parallel
Learn more about qualification →
Active conversation mode
Welcome
Expert
Sales
Closing
Follow-up
Handoff
Lead score87 / 100
IntentHigh — pricing page
PersonaVP Sales
Next actionOffer demo slot

Book the meeting before they leave the page.

When a visitor is ready, Cloop doesn't send a form. It opens a live calendar, books a slot, and sends a calendar invite — without a human in the loop.

Live calendar bookingReal availability from your reps' calendars, confirmed in-chat.
Automatic human handoffWhen the deal heats up, a rep joins the chat in real time.
Follow-up sequencesIf no meeting is booked, Cloop keeps working over email.
24/7
meetings booked while
your team sleeps
Learn more about booking →
Calendar booking flow
RepMaria, VP Sales
Proposed slotThu 14:00 EET
Meeting length30 min
StatusConfirmed ✓
Calendar inviteSent
Pre-meeting briefGenerated
CRM recordCreated

Plugs into the CRM you already use.

No infrastructure migration. Cloop enriches contact records, assigns leads to the right rep, and writes a clean handoff summary into HubSpot, Salesforce, or MS Dynamics.

Native CRM syncTwo-way sync with HubSpot, Salesforce, and Dynamics 365.
Automatic record enrichmentCompany data, conversation summary, and intent score on every deal.
Smart lead routingRoute by territory, deal size, vertical, or custom rules.
0
manual data entry
for your reps
Learn more about integrations →
Connected tools
HubSpot
Salesforce
Dynamics
Pipedrive
Slack
Calendar
New deal createdHubSpot
Assigned toMaria K.
Pipeline stageDemo scheduled
Slack notification#sales-hot
Why Cloop

Chatbots wait.
Cloop works.

Most tools in this category were built for customer service. Cloop was built as a sales agent from day one. Curious how Cloop stacks up? See our comparison page →

Live chat & chatbots

Intercom, Drift, HubSpot Live Chat

  • Reactive — waits for visitor to start
  • No company identification before hello
  • Rule-based flows that break easily
  • Generic ICP handling
  • Hands off to a form, not a calendar
  • US-first, weak in Finnish & Swedish
Cloop

The AI sales rep

  • Proactive — identifies and initiates
  • ICP-aware from the first word
  • Five sales modes, real objection handling
  • Understands industry, size, and buyer persona
  • Books the meeting inside the chat
  • Native in Finnish, Swedish, and English
Getting started

Live on your site in a week.

No dev team required. We bring the infrastructure, you bring the content.

1

Install one script tag

Paste the script before </body>. Cloop starts crawling your site immediately — priority pages first.

2

We train Cloop on your business

Your ICP segments, personas, sales playbook, and objection handling — all configured together with you.

3

Meetings start appearing

Connect your CRM and calendar. Booked meetings show up in your reps' inboxes from day one.

The numbers

Measurable from week one.

3.5×

Sales productivity

Reps spend their hours on live deals instead of lead qualification and admin.

<3s

Response time

Every visitor gets an answer before they bounce. No forms. No waiting.

24/7

Always on

Tuesday 10am or Sunday 2am — Cloop qualifies and books the same way.

EU

Data residency

Processed and stored in Finland. GDPR-compliant by default.

Customer stories

Teams running sales differently.

Read more customer stories →

"A visitor question is buying intent. It should become a task on someone's list, not a line in analytics."
TJ
Tapio Junes Founder, ROFFI
"Cloop booked three meetings the first weekend. Our SDRs used to spend Monday mornings chasing form fills."
AK
Placeholder Name VP Sales, Placeholder Co.
Integrations

Connects to your existing stack.

See all integrations →

FAQ

Questions answered.

Cloop is an autonomous AI sales rep for B2B websites. It identifies the visitor's company, qualifies the lead against your ICP, and books a meeting in your reps' calendars — in under 3 seconds, 24/7.
Intercom, Drift, and HubSpot Live Chat are reactive — they wait for the visitor. Cloop is proactive: it understands your ICP, runs five distinct sales modes, and hands off a booked meeting rather than a form submission. See the full comparison page for all 8 alternatives.
20–500 employee B2B companies with website traffic but low conversion. Best fit: SaaS, consulting firms, and expert services with complex products or long sales cycles.
Cloop syncs natively with HubSpot, Salesforce, and Dynamics 365 — no infrastructure migration. Conversations create or enrich contact records, assign leads by your routing rules, and attach a clean handoff summary for the rep.
Cloop keeps working. An email follow-up sequence runs automatically, sending relevant content and keeping the conversation alive. If the deal heats up, a human rep can jump into the live chat in real time.
Processed and stored in the EU (Finland). GDPR-compliant by default. Customer data is isolated by account, and all webhook payloads are cryptographically signed.
Typically a week. Day one is the script install and site crawl. The rest is configuring ICP segments, sales playbooks, and CRM routing together with your team.

See all you can accomplish with Cloop.